Newsfeed.org > Articles by: Renata Ekine

Author: Renata Ekine

Many e-shops have found great success with Dynamic Product Ads. Dynamic ads are one of the most effective formats as it enables advertisers to show the right product to the right person and avoid the guesswork. A very important...

Facebook News

How are Cambridge Analytica scandal and GDPR affecting Facebook advertisers

3. 4. 2018 | Renata Ekine

In the light of Cambridge Analytica Facebook decided to take the necessary steps to help mend its relationship with its more than 2 billion active users. Time and again, Facebook's CEO, Mark Zuckerberg has stressed that users are...

Tutorials

Choosing the right objective for your Facebook campaigns (part 1)

22. 3. 2018 | Renata Ekine

Small, medium and large businesses across the globe have one thing in common. They want to reach their audience on the platform they spend most of their time on; Facebook. With more than 2.13 billion monthly active users as of...

Facebook News

Facebook helps advertisers drive retail sales

19. 3. 2018 | Renata Ekine

It is clear that Facebook is doing everything in its power to keep advertisers happy and help them reach their advertising goals. They do so by releasing new ad formats like Collection Ads for Instagram and Carousel Ads for...

Facebook News

Facebook helps advertisers reach potential travelers during their trip planning process

7. 3. 2018 | Renata Ekine

A new targeting possibility is in the works allowing Facebook advertisers that operate in the travel industry, reach people who intent to travel but have yet settled on a destination. Facebook is always looking to provide...

Facebook News

Facebook is bringing ads to Marketplace

1. 3. 2018 | Renata Ekine

A new placement will be available to Facebook advertisers to expand the reach of their campaigns; Marketplace. Facebook Marketplace enables people across the globe to sell, buy or discover great deals directly from within...

Tutorials

The automated rules you need to use in order to optimise and scale your Facebook campaigns

28. 2. 2018 | Renata Ekine

Being constantly on your Ads Manager app to check your campaign's performance can be tiring and time consuming, especially when you are running multiple campaigns for multiple clients. Facebook wants to make your life easier and...

Tutorials

Facebook Ads Manager: How to get started

28. 2. 2018 | Renata Ekine

Ads Manager is a Facebook tool that helps advertisers manage, as the name denotes, their ads in an organised manner. If you have created your first Facebook ad then, chances are that you are no stranger to Ads Manager. Ads...

Facebook News

Facebook brings 3D posts to your News Feed

22. 2. 2018 | Renata Ekine

Earlier this week, Facebook announced that users will be experiencing a new type of posts in their News Feeds; 3D posts. Facebook users and brands are now equipped with more ways to share things they care about than...

Facebook News / Tutorials

Find out what works for your business with Facebook’s Test and Learn

30. 1. 2018 | Renata Ekine

Going through your Facebook ad Reports and trying to analyse the performance of their campaign is key to optimising their performance. More often than not, you may notice patterns, form a hypothesis and make an educated guess of...

Tutorials

Creating the Facebook strategy that will engage your audience this Valentine’s day

29. 1. 2018 | Renata Ekine

Valentine's day, the first big consumer holiday of 2018, is just around the corner. How can your business capitalise on the discussion, statistics and historical data to help create a Facebook strategy that will help them fall in...

Tutorials

The ultimate guide to giving your partner Facebook Agency access to all your Facebook assets

22. 1. 2018 | Renata Ekine

Although working with a Facebook agency means that you tap into their experience in order to take your Facebook ads to the next level there is on thing that needs to be done from the client's side and, to be honest, can be...

Tutorials

Showcasing your Services with a service section on your Facebook Pages

15. 1. 2018 | Renata Ekine

Not all businesses are product based (e-commerce). But like them, service-based businesses need to showcase their services in the place where their customers are; Facebook. In a previous tutorial I showed businesses selling...

Tutorials

No Website? use the Shop Section on your Facebook Page!

9. 1. 2018 | Renata Ekine

In these modern times we live in, owning a website is a no-brainer. Although many have spoken about the importance of owning a website, in this article I will illustrate that this is not the case as you can take advantage of...

Tutorials

Creating Google Data Studio reports with the ease of Supermetrics

5. 1. 2018 | Renata Ekine

PPC marketers using Google Data Studio to create reports for their marketing campaigns can take advantage of third-party connectors such Supermetrics to automate reporting and monitoring of their Facebook...

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