Newsfeed.org > Articles by: Renata Ekine

Author: Renata Ekine

Are your Facebook Ads successful? This question is one that, we marketers, tend to ask ourselves quite often. Determining whether or not your Facebook Ads are suitable for your business isn't easy. You need to be able to track...

Tutorials

Why your Facebook Ads are not delivering and what to do when that happens

19. 7. 2018 | Renata Ekine

You have successfully launched a new Facebook campaign only to find that your Facebook ads are not delivering. By not delivering, we typically mean that your campaigns have accrued very low to zero impressions. This can happen to...

Tutorials

A step-by-step guide to launching your Facebook Ad Campaigns

17. 7. 2018 | Renata Ekine

Launching a new Facebook Campaign may be daunting. You need to make sure you are tracking the right Facebook Pixel events, you have created the necessary audiences, and your creatives are optimised for maximum delivery. But of...

Tutorials

How to write ad copy for your Facebook ads to influence conversions

12. 7. 2018 | Renata Ekine

Creating an ad copy can be a dreadful task for some marketers out there, especially if you aren’t fond of writing in a way to engage people. Writing ad copy is one of the most important aspects of your Facebook success and...

Tutorials

Minimum budgets and how to set up the right budget for your Facebook Campaigns

11. 7. 2018 | Renata Ekine

One of the most common questions when launching a new Facebook campaign is: how much money should I allocate? The reason why the budget is significant is that it plays a significant role in your campaign’s results. In this...

Tutorials

How to use Facebook’s Audience Insights to find and understand your target audience

27. 6. 2018 | Renata Ekine

If you haven’t used Audience Insights, you may be missing out on a wealth of information that will not only help you better find and understand your target audience, but also help inform your messaging and ad creatives, and...

Facebook News / Tutorials

Facebook will automatically translate your Page’s and Group’s posts

19. 6. 2018 | Renata Ekine

Today is a big day for Facebook Page and group admins! Facebook rolled out a new feature that will automatically translate your Facebook posts. Facebook had released a feature back in 2016 through which Page managers could...

Facebook News

Facebook custom audience lists will need to adhere to new requirements

14. 6. 2018 | Renata Ekine

If you have been marketing on Facebook for quite some time then you know the importance of customer lists. Starting July 2, Facebook advertisers are expected to follow new requirements that aim to make them more accountable and...

Facebook News

Facebook users will be able to create a dating profile and find a partner

3. 5. 2018 | Renata Ekine

An interesting, new feature is in the works by the Facebook team that (single) users may soon have at their disposal. It seems that Facebook took upon itself to help their platform users form meaningful relationships. With...

Facebook News

Clear History: Facebook helps its users protect their privacy

2. 5. 2018 | Renata Ekine

Privacy and helping users protected while on and off the Facebook platform was a big issue for the company and it seems that they have been taking steps towards that direction. Few hours before the start of F8, Facebook's...

Tutorials

The advanced Ads Manager features that will help you manage your Facebook Ads efficiently

24. 4. 2018 | Renata Ekine

As an experienced Facebook advertiser you know that in order to scale your marketing efforts you need to constantly try and find audiences suitable that will convert and purchase your product or service. This translates in...

Tutorials

How to get started with Instagram for Business

19. 4. 2018 | Renata Ekine

With little over 800 million monthly active users and with a high percentage of those being within the age group of 18 - 49 Instagram is a great place for a brand to be. Currently, there are more than 25 million business profile...

Facebook News

Facebook makes it easier for advertisers to display their ads in Instagram Stories

12. 4. 2018 | Renata Ekine

Facebook enables advertisers in creating native and engaging ads for Instagram Stories easier. Any photo or video under 15 seconds is uploaded on Instagram via Ads Manager will be automatically optimised and displayed as a full...

Facebook News

Instagram expands tagged posts to 8 new countries

9. 4. 2018 | Renata Ekine

If you have a presence on Instagram prepare for some really good news! You will be able to boost the ROI of your Instagram Business Profile through the use of the Shopping on Instagram feature. After a long period of...

Tutorials

Choosing the right objective for your Facebook campaigns (part 2)

9. 4. 2018 | Renata Ekine

In the previous part of the tutorial we went through the group objectives: Awareness and Consideration, when to use them and how other businesses have found success. In this part, we will place special focus on the remaining...