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You will soon receive new notifications in your Chrome browser when connecting from any device and application Instagram Lite. Businesses that work with desktop computers will gain a better insight into what happens to their...

Tutorials

How to use and advertise a Facebook messenger bot for your business

17. 10. 2018 | Chris Palamidis

Remember when we used to call or email a business for information? Nowadays there’s a new standard for how people communicate and that’s messaging. Particularly when it comes to the communication between a business and its...

Facebook News

Facebook is testing new maps in the nearby friends feature

17. 10. 2018 | Martina Frascona 'Sochurkova

The Facebook Friends tool was launched four years ago. But its appearance is not user-friendly, so Facebook decided to improve it. Currently, Facebook is testing the possible integration of a map that would make it easier to find...

Facebook News

Facebook tests adding music to videos and photos

17. 10. 2018 | Martina Frascona 'Sochurkova

You will soon be able to add your favourite music to your Facebook Stories and posts. Facebook is conducting the first tests of this new feature, which some users may already have if they are part of the test sample. Facebook...

Tutorials

Facebook advertisers need to comply with non-discrimination policy

11. 10. 2018 | Renata Ekine

For the past two years, Facebook has been under fire for giving advertisers the ability to exclude people from their targeting based on race, religion, sexual orientation. Now, it needs advertisers to comply with their newly...

Tutorials

4 reasons to include Instant Messaging in your marketing strategy

11. 10. 2018 | Martina Frascona 'Sochurkova

Messaging has become an attractive communication channel for business. Messenger, WhatsApp, Viber, Telegram, or We Chat applications have billions of users around the world, and statistics show their popularity with businesses....

Facebook News

GIF tools and video tagging are making their way in Instagram Direct Message

11. 10. 2018 | Martina Frascona 'Sochurkova

Messaging on Instagram is growing in popularity, so Instagram is focusing on further developing conversations among users. The first addition is the introduction of GIF into Direct Message, including a random GIF tool. And users...

Case studies

How a chatbot was able to deliver an ice-cream seller a sweet ROAS of 44X

8. 10. 2018 | Stefano Pisoni

For this Milanese ice-cream seller client of ours, the existing way of doing things was tedious and time-consuming. Here is what his everyday work life looked like: - Publish a local Facebook sponsored post targeting cities...

Facebook News / Tutorials

Facebook advertisers will soon be able to target international audiences with Dynamic Ads and Dynamic Language optimisation

3. 10. 2018 | Renata Ekine

If you have been using Dynamic Ads to promote your products to international audiences, then you might have found yourself creating multiple product catalogues based on location and/or language. In addition to that, you had to...

Facebook News

Facebook offers new ways to create videos from images and texts

2. 10. 2018 | Martina Frascona 'Sochurkova

Facebook wants to help smaller businesses maximise advertising performance and therefore introduces new video creation tools. From images and texts, you can create fancy and professional video content for advertising campaigns...

Facebook News

Facebook tests A / B comparison tool for organic posts

26. 9. 2018 | Martina Frascona 'Sochurkova

In June, Facebook began experimenting with a new A / B testing option for Facebook page posts. Further testing is currently taking place on a specific sample of users. This innovation would allow companies to compare the results...

Facebook News

Facebook enables businesses to create a WhatsApp business account

25. 9. 2018 | Renata Ekine

Businesses that have been using WhatsApp to provide customer support and chat with their customers will be able to add their business account in Business Manager and buy click-to-WhatsApp ads to open a WhatsApp...

Case studies

Increasing registrations and deposits for a betting company using Dynamic Ads!

24. 9. 2018 | Aleksander Bajor

The primary goal of our cooperation with europebet, a Georgian betting company, was to increase player registrations and deposits during the Football World Cup that took place in Russia. To achieve our goal we employed a creative...

Tutorials

How to name your Facebook campaigns

21. 9. 2018 | Renata Ekine

The naming convention you follow with your Facebook Campaigns, Ad sets, or even Ads can play a significant role to your success. In this tutorial, I will show you how to name your Facebook campaigns and Facebook assets....

Facebook News

Instagram tests video tagging

20. 9. 2018 | Martina Frascona 'Sochurkova

Tagging profiles of selected people in videos will soon be a reality. Instagram has begun testing tagging in videos, which will be a new way to increase the number of views, interact with people, and notify other users of a...

Instagram adds new notifications to web browsers and Lite app

How to use and advertise a Facebook messenger bot for your business

Facebook is testing new maps in the nearby friends feature

Facebook tests adding music to videos and photos

Facebook advertisers need to comply with non-discrimination policy

4 reasons to include Instant Messaging in your marketing strategy

GIF tools and video tagging are making their way in Instagram Direct Message

How a chatbot was able to deliver an ice-cream seller a sweet ROAS of 44X

Facebook advertisers will soon be able to target international audiences with Dynamic Ads and Dynamic Language optimisation

Facebook offers new ways to create videos from images and texts

Facebook tests A / B comparison tool for organic posts

Facebook enables businesses to create a WhatsApp business account

Increasing registrations and deposits for a betting company using Dynamic Ads!

How to name your Facebook campaigns

Instagram tests video tagging

Why to follow Newsfeed.org

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