Newsfeed.org > Articles by: Martina Frascona 'Sochurkova

Author: Martina Frascona 'Sochurkova

It is not easy to understand the behaviour of users who perform actions through various online and offline channels. That's why Facebook has introduced new metrics and standard events to give businesses clearer reports and help...

Facebook News

Facebook’s daily active users grew by 24 million during Q3 2018

4. 12. 2018 | Martina Frascona 'Sochurkova

Facebook has released a report with results for the Q3 of this year. The number of daily active users increased by 24 million to reach 1.495 billion people. Q3 revenue also showed growth to $13.54 billion. In their future...

Facebook News

Facebook will dominate on video advertising spend according to predictions

30. 11. 2018 | Martina Frascona 'Sochurkova

The end of the year is coming, and eMarketer has released a new study that looks at spending on video advertising in the United States. According to forecasts, companies' investment in video ads for 2018 will grow by 30% to...

Facebook News

Facebook and Instagram introduce 6 new music-related tools

30. 11. 2018 | Martina Frascona 'Sochurkova

On Facebook, Lip Sync Live is expanding, introducing music to Facebook Stories and testing tools to add songs to your Facebook profile. You can now share links to Shazam and SoundCloud in Instagram Stories. The goal of all...

Facebook News

Facebook marketing program integrates small agencies and consultants

29. 11. 2018 | Martina Frascona 'Sochurkova

During its annual Partners'summit, Facebook announced changes to the partner program in which it wants to include smaller agencies and independent consultants. The goal is to help companies of all sizes to be successful with...

Facebook News

Facebook is expanding Breaking News and Local News Modules

29. 11. 2018 | Martina Frascona 'Sochurkova

Facebook has conducted a test over the last few months to allow more than 100 news publishers from North and South America, India, Australia and Europe to mark the latest news with a "breaking news" label. The goal is to help...

Facebook News

Facebook is testing a new layout for Stories

27. 11. 2018 | Martina Frascona 'Sochurkova

For several weeks now, you can see the new Facebook Stories layout. This is another Facebook test to increase interest and use of Stories. Recently, Facebook has been experimenting with new tools very often, trying to increase...

Facebook News

Facebook adds a video ads performance report in Ads manager

27. 11. 2018 | Martina Frascona 'Sochurkova

Facebook adds a new visual report to Ad manager reports which will help you to understand better how successful your video is. In Ads Manager, you'll find a new function that focuses on the performance of video ads. It will...

Facebook News

Facebook increases transparency in branded content partnerships

20. 11. 2018 | Martina Frascona 'Sochurkova

Facebook is preparing updates on branded content tags and expanding Brand Collabs Manager to other countries. New adjustments should bring more transparency into cooperation between brands and influencers. Other changes related...

Facebook News

Facebook publishes new statistics on user behavior and trends in messaging for businesses

13. 11. 2018 | Martina Frascona 'Sochurkova

Facebook's research team conducted research that took place in six countries where they examined the behaviour of users watching TV while being active on social networks at the same time and shared the findings publicly. The...

Facebook News

Facebook presents a new Ad Archive Report of political advertising

13. 11. 2018 | Martina Frascona 'Sochurkova

Political ads on social networks have been a much-discussed topic lately. Facebook is now introducing changes to increase its transparency as well as a new political advertising library. The ad archive is active in the US and...

Facebook News

Facebook will penalise misleading and false headlines

12. 11. 2018 | Martina Frascona 'Sochurkova

Facebook's algorithms can review and penalise the title and content of the article separately. This will increase the level of authenticity control, and the new system will reduce rankings posts that contain false or misleading...

Facebook News

Facebook adds new Artificial Intelligence tools to Marketplace

12. 11. 2018 | Martina Frascona 'Sochurkova

Facebook has introduced new Artificial Intelligence tools to the Marketplace platform to provide better support for buyers and sellers. As a result, vendors can help optimize product information and make it easier for buyers to...

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