GIF tools and video tagging are making their way in Instagram Direct Message

11. 10. 2018

Messaging on Instagram is growing in popularity, so Instagram is focusing on further developing conversations among users. The first addition is the introduction of GIF into Direct Message, including a random GIF tool. And users can now also tag other Instagram profiles in videos.

GIF in Direct Message

In Direct Message, in the box ’’type a message’’, you will see a new GIF feature between the Quick Response tool and the photo. After clicking, the line “Search in GIPHY” will appear and you will see the available animations based on keywords or phrases. You can also take advantage of the random GIF feature, where the application selects a random GIF based on your past searches. Adding GIFs to direct messages is intended to enrich the conversation and bring more entertainment in communication.

Tagging in Instagram videos

A few weeks ago, video tagging was in a test phase. Now Instagram has announced the launch of this feature to all and it is very easy to use. When creating a video post, you’ll see a new  ’’Tag people’’ option, and then you can start looking for the users you want to tag in the video. A popup icon will appear on the posted video to show tagged users.

Profiles tagged in the video will receive notifications. This feature is useful for better video content delivery and should bring more interactions in the form of comments, sharing, and viewing.

I am passionate about the world of technology and online marketing. In the past, I have worked for several years on campus as a teacher at marketing and hotel management departments. Currently, I work with various experts as an online marketing consultant at international level between Switzerland, Italy and the Czech Republic. I specialize in e-commerce, social media and website development. In my spare time you will meet me in the nature immersed in the beauty of three triathlon disciplines. At Newsfeed I will share with you the latest news from the diverse world of social media.


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