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Facebook introduces a new design for its Ad Creation page and brings Dynamic Creative in guided creation

8. 11. 2018

Facebook has recently introduced new changes in the Ad Creation page in Ads Manager and made Dynamic Creative available in the guided creation.

Based on Matt Navarra’s findings it looks like Facebook’s Ad Creation page might soon have a new look. The right-hand side panel will a quick glance on important metrics such as Reach, CPM, % of target audience reached, frequency, spend per day, and placement distribution. Advertisers will also have the possibility to export the information.

New Facebook Ad Manager interface frequency spend per day placement distribution

Source Matt Navarra

 

 

New Facebook Ad Manager interface frequency spend per day placement distribution

Source Matt Navarra

Dynamic Creative is now available on the guided creation

If you have been using the Dynamic Creative feature, you will be happy to read that now advertisers can use this tool from within the guided creation flow. Previously, the feature was only available in the “Quick Creation” flow at the ad set level.

Facebook dynamic creative in the guided creation flow

In Business Factory, I work as a Facebook Marketing specialist helping both Czech and international clients to enhance their Facebook advertising efforts. For you, I wear my data-glasses and creative ideas-hat and share with you the tips, suggestions and tutorials that will help you step up your Facebook marketing game.

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