In its quest to combat fake news and clickbait content, Facebook now targets fake videos.
Facebook has recently announced its plans to combat fake and/or misleading information and this time they will be focusing around: a) images that display a fake “play” button, giving the user that what upon clicking he or she will be viewing a video. Instead of video users are directed to the spammer’s website and, b) videos that contain only a static image, making users think it’s your browser that is stopping you from viewing the video
Page owners that utilise any of the above two strategies will be experiencing a decrease in their reach. In the case of a repeat violation of Facebook’s posting guidelines can lead to the Page to be removed entirely.
Are you relieved that Facebook is tackling this upsetting trend?