Facebook introduces a new authentication process to verify the Facebook page owners. This step is intended to promote Facebook’s transparency. Administrators will be asked to complete the authorisation process so they can continue publishing their posts.
New validation will be introduced gradually. Publishers will need to flag the primary placement in the country and secure their account using a two-factor verification.
Once Facebook asks you for verification, you will receive a notification at the top of the feed. Until the authorisation process is completed, it will not be possible to publish the site.
Users who visit the site will see more information about site admins and its history. If you have previously changed the name of the Facebook page or merged it with another, users will be able to see these updates. It will be seen from where the site is managed.
Facebook wants to make it hard for users who abuse Facebook, and new tools will help improve transparency. Facebook has recently removed several bogus accounts and sites in the US that did not respect community rules.
The new authorization process first begins with US companies and will soon be introduced nationwide.