A few days ago, we informed you about how Facebook began implementing measures to fight misinformation about the coronavirus and banned medical face mask ads. With the rapid development of the situation, Facebook is offering further support in the form of a Business Resource Hub for Small Businesses and a grant program, through which it plans to distribute up to $100 million.
The Business Resource Hub aims to provide comprehensive information, advice and tips on how to manage and survive the current situation. According to Facebook, information and safety are priorities. They also warn against hasty decisions that could endanger your business.
Get inspired by five basic steps that Facebook recommends:
Social media is sometimes the single communication tool that companies have to stay in touch with their customers when they need to be closed due to the coronavirus. In any case, with the temporary seizure of operations, social media activity should not be discontinued; on the contrary, it is important to use them. Facebook has therefore prepared a special guide with their recommendations for navigating the situation.
Facebook has also decided to set up a grant program for 30,000 small businesses hit by the COVID-19 pandemic. The assistance will be in the form of cash contributions and advertising credits totalling $100 million. Facebook is currently preparing the conditions for the grants and other details but plans to receive applications in the coming weeks. You can now subscribe to updates on this topic.
Instagram is also introducing new measures which have started removing AR facial filters with a coronavirus theme. In addition, they are also referring users from risk countries to informational sources from WHO. Like Facebook, Instagram wants to help prevent the spread of misinformation.