Offline conversions have been available since the late summer of 2016, but only this year, it seems that this type of conversions will finally get popular. If you do not know what we are talking about, how to set them up and what...
The Opportunity:
Only 30% of a retailer’s marketing budget is dedicated to online media. The other 70% is spent on classic channels like TV, outdoor, print etc. where advertisers can’t measure the direct impact on sales....
TOP CASE STUDIES
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