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Split testing gives you an easy way on how to experiment multiple variables without overlapping your target audiences. Once you create adsets under split test, those adsets get delivery to non-overlapping and unique audiences...

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6 tips for optimizing long-term campaigns

13. 2. 2018 | Kristina Hostakova

It is well known that Facebook is overcrowded by seasonal ads and this influences the costs of our ads and there are many tips how to adjust the ads before a holiday season on the internet. Let’s take a look of long-term...

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We are ROI Hunter and Business Factory, official Facebook Marketing Partner for advertising worldwide. Users of our platform roihunter.com spend millions of euros monthly. Take advantage of our findings and get inspired by tutorials we regularly introduce here. ...more...